Canadian based company, MG Chemicals, has invested significantly in overseas marketing this year by targeting key exhibitions such as Farnborough in July, Nepcon Shenzhen in August and Electronica India in September. The FIA show, with its 1300 military exhibitors are exactly the customers MG wish to target with their specialist electronics materials and believe their products are exactly what customers need.
Further, with a new range of materials to be launched shortly, MG see the FIA Show as a great launch pad for their new partnership with SCH Technologies. As a technical expert in conformal coating materials, it was easy for SCH to work with MG and their range of products without compromising on independence from conformal coatings.
Dr Lee Hitchens, Technical Director for SCH, explained the decision:
“SCH are a technical based company providing solutions to companies rather than a catalog based sales approach. We have built up long term relationships with customers by providing the right conformal coating solutions for their product. MG’s products allow us to offer our customers additional ranges of materials whilst crucially remaining neutral with the conformal coatings side of the business”.